Report cover
Inner urban conservation and development - An independent panel report on a proposal for Smith Street, Collingwood, under Melbourne 2030. Edited by Miles Lewis, August 2004. Order your copy

Community Weblog Survey Report

1. Background

Mid 2004 a group of volunteers, in collaboration with long time local web publisher and hosting outfit, c2o/Toy Satellite, created a web site for Smith Street.

It had a dual purpose:

  • a communication vehicle for residents concerned with over development on Smith Street; and
  • a broad-based community site centred on Smith Street (the place, the people) and its precinct. was launched at Sonsa's on Smith Street in July 2004.

Initially the site was constructed to document issues about heritage, community and culture. We have allowed the site to slowly develop a life of its own.

1.1. Research objectives

The objectives of the current research project were considered to be to:

  • Gauge the level of awareness about of its existence and content to date.
  • Gauge what people see as the site's most important values/goals, and its ability to fulfill them: e.g. local geo/historical information, community advocacy, cultural guide, business guide?
  • Gauge the level of interest in the potential audience in supporting and developing the site, and identify the level and type of contribution they might make.
  • Hear of creative ideas for's development: What would people like to see developed on the site?
  • Identify needs among the population that might, in some way, be able to satisfy: personal benefits, as well as to Smith Street as a whole.
  • Identify any barriers to using/being involved with the site (e.g. time, money, technology).
  • Gauge intention to use the site: as passive visitor, active visitor, contributor.

1.2. Research population

These objectives were considered in relation to Smith Street's residents, business owners, and visitors.

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